With nearly 25 years in advertising and design, I help brands turn strategy into bold, idea-driven creative. From visual systems to integrated campaigns, I bring a hands-on, design-led approach that blends craft, clarity and cultural relevance.

Previously, I led the in-house creative team at QuintoAndar, Latin America’s leading proptech, building the department from scratch and overseeing multi-country campaigns in partnership with agencies like Gut and Porto Rocha.

Before that, I worked with Heineken at Publicis Milano and WPP’s HNK Lab and served as Creative Director at JWT Brazil for Coca-Cola. I’ve also developed work for Red Bull, Visa, Nestlé, PepsiCo, Ambev and Bayer.

Recognised by Cannes Lions, D&AD, One Show, Clio, Effie, and more, I’m drawn to projects that mix strategic ambition with creative experimentation— across any scale or budget.

EXPERIENCE

Independent Creative Director and Head of Design

March 2025 - Present / Lisbon, Portugal

QuintoAndar

Creative and Brand Design Director

May 2021 - Feb 2025 / Lisbon, Portugal

HNK Lab WPP

Executive Creative Director

Aug 2020 - May 2021 / São Paulo, Brazil

Publicis Milano

Global Associate Creative Director

Dec 2018 - Aug 2020 / Milan, Italy

J. Walter Thompson

Creative Director

May 2015 - Dec 2018 / São Paulo, Brazil

AlmapBBDO

Art Director

Nov 2013 - Apr 2015 / São Paulo, Brazil

Loducca

Head of Design

Mar 2011 - Oct 2013 / São Paulo , Brazil

Design Studios

Designer

Rio de Janeiro,  Rotterdam and Amsterdam / 2000 - 2010